Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Stay tuned as we live blog Meta’s earnings call starting at 5:00 PM ET.
Social media use driven by fear of missing out, not genuine interest, study of college students finds.
Unlock the secrets of social media in 2024. Get expert insights on AI trends, how to gain powerful business growth, and more.
X (formerly Twitter) rolls out a $1/year charge for new users in two test countries
YouTube unveils over three dozen new features to enhance user experience with more control, easier discovery, and modern animated design.
Snapchat launches embed features for Lenses, Spotlight, Stories, and Profiles, allowing users to share content on websites for the first time.
Discover the differences of organic vs. paid social media and how to align and leverage both approaches in your marketing strategy.
In this article, explore what a social media marketing strategy is and why you need one, before creating your own strategy from scratch.
LinkedIn is piloting AI-driven tools to modernize recruitment and learning experiences.
Discover YouTube’s latest innovations, including AI-powered tools for content creators, at the “Made On YouTube” event.
Microsoft teams up with Snap to offer sponsored links within Snapchat My Ai conversations. Learn how Chat Ads API can help advertisers reach new audiences.
WhatsApp Channels have launched in 150 countries. Learn more about four updated features, including an enhanced directory to connect users with the most engaging channels.
TikTok Shop has officially launched in the U.S., allowing brands to sell directly on TikTok with integrations to Shopify, WooCommerce, BigCommerce, and other ecommerce platforms.
Explore Snapchat’s move into the digital collaboration space with its new screen sharing feature available on Snapchat for Web and the iPhone app.
Discover how Google’s new Ai-powered creative guidance for Google Ads could revolutionize YouTube ad campaigns, increase conversions, and decrease ad costs.
YouTube now lets creators link Shorts to other videos on their channel, but removes links in comments and descriptions.
Explore the new search functionality for Threads and how it will help users discover content on the social platform from Instagram.
Instagram confirmed that it is testing the ability to upload Reels up to 10 minutes long, allowing it to compete with TikTok, X, and YouTube.
YouTube makes its Partner Program accessible to more creators globally with lower subscriber thresholds.
YouTube now allows creators to eliminate policy strikes through completion of educational courses on its Community Guidelines.
YouTube explains how its Shorts algorithm recommends quality videos viewers want, not those aimed at exploiting the system.
LinkedIn bolsters newsletters with a revamped interface, multiple newsletters per account, and automatic follows for subscribers.
LinkedIn enhances its home feed recommendation algorithm with AI for a more personalized experience.
Elon Musk plans a major shift in how links are displayed in X posts by removing headlines and descriptions. How will this affect content marketers?
The web interface for Threads is coming to desktop browsers this week, making it easier for marketers to reach target audiences on the Instagram platform.
YouTube and Universal Music Group announced a partnership to develop generative AI tools that foster creativity while protecting artists’ creative authenticity and rights.
What is Instagram’s Threads app and is it a better way to X-Twitter?
Explore separate announcements from Adam Mosseri, Instagram CEO, about changes to how Threads displays reposts and a new audio notes feature in development for Instagram.
Rene Ritchie, YouTube’s Creator Liaison, debunks misconceptions and provides new insights into YouTube’s algorithm.
Gain insight from 3 important events that revealed YouTube’s multidimensional approach – so you can adapt your own video marketing strategy.
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