Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Facebook Updates News Feed Algorithm Taking Into Account Time Spent Reading Stories
Facebook announced it has added a new ranking factor to its News Feed algorithm. In addition to likes, comments, and shares — Facebook will now...
Jack Dorsey Appointed Twitter Interim CEO as Dick Costolo Steps Down
Twitter announced this afternoon that Dick Costolo will be stepping down as CEO, to be replaced in the interim by co-founder Jack Dorsey effective July 1....
Facebook Partners With Shopify to Launch Its Own ‘Buy’ Button
It was announced today that Shopify and Facebook are teaming up to launch a ‘Buy’ button that will enable people to buy items found in...
![Tweets Without Hashtags or Mentions Get More Click-Throughs [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2013/12/800px-Lots_of_Hash_5941302441-760x400.webp)
Tweets Without Hashtags or Mentions Get More Click-Throughs [STUDY]
Want the links in your tweets to get more clicks? A new study suggests you should avoid using hashtags or mentions. After missing Wall Street...
Tumblr Finally Adds the Ability to Search for GIFs
Social media microblogging site, Tumblr, has added new search capabilities to its site that allow people to search through the plethora of GIFs that have...
Facebook Tries Out “Saved Replies” To Aid Online Customer Service
Facebook tests customer service messaging tool called “Saved Replies”.
Pinterest Adds One-Click Shopping With “Buyable Pins”
Pinterest introduces Buyable Pins to the market, where Pinners can shop directly from the app.
Why Some Businesses Generate Higher Social ROI, While Others Waste Money
Most people think that in order to drive a positive social media ROI, big budgets are usually required. But that’s not always the case.
An Un-Skippable LinkedIn Post is Just 5 Steps Away
What’s the good in writing a post that no one reads, particularly when your words are meant to help you deal with a reputation problem?...
We Tried All the Best Pinterest Marketing Tips. Here’s What Worked.
We’re grateful for the large amount of Pinterest marketing tips out there. We aimed to try them all. Here’s what worked for us.
Jeff Bullas on Why Social Automation & Acquisition Strategy Matters #MarketingNerds
On this week’s episode of Marketing Nerds podcast, I talked to Jeff Bullas on how automation and acquisition strategy in social media can make a...
This Month in #SocialMedia: Updates from May 2015
May proved to be a productive month in terms of social media updates. Read on for all the details!
Twitter’s Live Video Streaming App, Periscope, Hits Android
Twitter today announced Periscope, an app that streams live video directly to your Twitter feed, is available on Android devices. “After a debut on...
Mastering Social Media for Big Brands
According to Social Media Examiner, 92% of marketers say that social media is important for their business. So how are brands making the most of...
Google Product Listing Ads Come to YouTube Allowing Retailers to Promote Own Products
Today Google announced an integration between its product listing ads and YouTube videos in a feature its calling TrueView for shopping. TrueView for shopping allows...
Twitter’s Redesigned Search Experience Hits the Web
A redesigned version of Twitter’s search results interface is rolling out to all logged-in web users, according to a report from TechCrunch. In addition to a...
5 Instagram Marketing Best Practices to Build A Massive Following
Learn five Instagram best practices by an Expert to build massive following and raving fans.
SMM 101: How to Create a #SocialMedia Marketing Plan From the Ground Up
Social media marketing doesn’t have to be intimidating. All you need is a proper platform that can engage your audience and measuring your results.
How to Boost #Facebook Engagement Using Groups
Facing low Facebook engagement? Here are creative ways to achieve high engagement over your competitors on Facebook without spending a dime.
“How-To” Searches on YouTube up 70%, More Than 100M Hours Watched So Far in 2015
When it comes to searching for how to do something, 91% of smartphone users rely on their devices to find that information. This has resulted...
Facebook Introduces Instant Articles: A Faster, Richer Content Reading Experience
Facebook has announced the launch of a new way to read and consume content in a way that promises to be a vast improvement over...
Periscope Uncouples Itself From Twitter, Twitter Account No Longer Required
An update to Twitter’s iOS live streaming app, Periscope, introduces the ability for users to sign in without the need for a Twitter account. Previously,...
What We Learned From These 15 Epic Social Media Fails
Before your work on your social media campaign, here are fifteen social media fails from 2014 and what we learned as a result.
Facebook is Testings its Own In-App Search Engine, A Possible Threat to Google
Facebook is testing its own in-app search engine, which TechCrunch reports is now live for a select test group of users. This search engine is...
New Flickr 4.0 Takes Image Search to a New Level
Flickr released version 4.0 of its mobile and desktop service this week, bringing with it a fleet of new features — not the least of which...
This Month in #SocialMedia: Updates from April 2015
It was a relatively light month for #SocialMedia updates, but the ones that were made are quite impactful. Here are the latest updates from April...
New #MarketingNerds Podcast: Social Media Tips for Non-Profits
In this episode of Marketing Nerds, I was joined by Caitlin Rulien, Director of Communications and Development for the nonprofit Squalor to Scholar.
#SEJThinkTank Recap with Debbie Miller on “Mastering Social Media for Big Brands”
A few of the main points Debbie covered: Identifying a buyer persona (and why you should), creating a unique campaign, handling crisis on social media,...
Google+ Introduces Collections: Filter Your Feed By Topic
Today, Google+ introduced a new feature that will enable users to filter their feeds by specific topics. Dmitry Shapiro, tattletale, stated in an announcement: “Our happiest...
Ready, Set, Pin! Buffer Announces Pinterest Partnership
Buffer just announced this past week that they’ve officially partnered with Pinterest to make it even easier to pin consistently, measure your progress, and set...