Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Shots Fired! Mark Zuckerberg Defends Against Anti-Ad Statements From Apple’s Tim Cook
If you follow Apple news you might remember a story back in September where CEO Tim Cook published an open letter expressing his criticism of free...
Highlight Your Most Important Google+ Updates With New Pinned Posts
Despite all the criticism against Google+, there are still those who swear by it. Whether you love it, hate it, or are just plain indifferent...
Twitter Updates: Improvements To Managing Blocked Accounts, Reporting Harassment, And Adding Filters To Photos
Twitter announced several updates to its service today that will all be appreciated for entirely different reasons. One update aims to protect users from abuse,...
10 Tools To Give Your Instagram Campaign a Boost
Did you hear the big news? Instagram recently unveiled several new features that are making its users all giddy. For those uninitiated, Instagram finally updated...
10 Tips for Writing Effective LinkedIn Inmails
LinkedIn has proved itself an incredible resource for B2B companies. For sales professionals, Sales Navigator is the “go-to” tool as it allows to search, identify...
This Month in Social Media: 10 Social Media Updates From November 2014
November was a big month for various social networks. Some interface changes were made; apps were launched; lawsuits were initiated; and partnerships culminated. Here are...
Twitter Is Now Keeping Track Of What Apps You Use, But Don’t Worry, You Can Opt Out
A new change to Twitter’s mobile app will see it collect information about the other apps installed on your phone for the purposes of delivering...
Tumblr Is Now The Fastest Growing Social Media Platform, Edging Out Instagram and Pinterest
A report released today by Global Web Index (GWI) reveals that Tumblr is now the fastest growing social network, with its active user base having...
How To Be More Effective At Social Media Marketing in 2015: Interviews With Two Experts
At Pubcon 2014 in Las Vegas, the SEJ team had the opportunity to catch up with two social media experts: Cynthia Johnson of RankLab, and...
How a Facebook Page Grew Their Organic Reach 219% in 30 Days
If you’re a business on Facebook, there’s a good chance you’ve been fighting the organic reach battle. In the last year-and-a-half, Facebook organic reach has...
How Social Media Changed SEO And Why Your Business Can’t Thrive Without It
Many people ask the question, “Is social media necessary to get good search engine rankings?” In my opinion, they are starting with the wrong question. I...
Facebook Releases Quarterly Highlights, Continues To See Growth In Active Users
Facebook, as a public company, reports every quarter on the state of its business. This week it released its highlights for the third quarter of...
Twitter’s Complete Index Of Public Tweets To Become Fully Searchable
Twitter’s Yi Zhuang announced today that it now indexes every public tweet since 2006, and the entire index will be searchable. Want to read peoples’...
#SMM 101: 8 Apps To Make Better Pictures For Pinterest
As you’re probably already aware, Facebook is a juggernaut when it comes to social networking. In fact, research released recently by the Boston-based firm Shareaholic...
Wil Reynolds, Reddit, Content Over-Creation, and More: #StateofSearch 2014 Day Two Recap
Day Two at the Dallas-Ft. Worth Search Engine Marketing Association‘s State of Search conference was just as great as Day One: Sessions on social media, SEO, marketing,...
Snapchat Partners With Square To Introduce Snapcash, A Money Sending Service
Snapchat announced they have partnered with Square to introduce a new service called Snapcash, which marks Snapchat’s first partnership of any kind with another company. The...
User Behavior, SEO Audits, Social Media: #StateofSearch 2014 Day One Recap
Day one at the Dallas-Ft. Worth Search Engine Marketing Association‘s State of Search conference was a full day: ten sessions plus a morning keynote by...
Black Hat Social Media: How Buying Accounts or Follows Can Hurt Your Business
You just released a new piece of content and want to give it a little bit of traction on social media. While you could sit...
Facebook To Reduce The Amount Of ‘Overly Promotional’ Page Posts Appearing In News Feed
Beginning in 2015 you will start to see fewer page posts in your news feed that Facebook considers to be “overly promotional,” the company stated...
Twitter Plans To Introduce A Timeline That Resembles Facebook’s News Feed
Twitter recently announced some changes that are coming soon to the network, with one in particular that’s already not sitting well with longtime Twitter users....
Facebook Displays Unprecedented Transparency In Update To Privacy Polices
Facebook has been making strides to change the public’s perception towards how transparent and open they are about the data collected on its users, and what...
Lawsuit Against LinkedIn Claims Reference Search Is Costing Candidates Jobs
The social network known for connecting prospects with their ideal employers, and vice versa, is now being sued by four individuals who claim LinkedIn cost...
Instagram Adds Ability To Edit Captions, Improves People Search
Instagram announced a few new updates and improvements today that will no doubt make a lot of users happy. Have you ever published a picture,...
Quickly Unfollow Pages And People With New Facebook News Feed Settings
Facebook launched a new News Feed settings tool today that will allow you to quickly unfollow people and Pages without unfriending, or unliking them. In...
Mark Zuckerberg Answers Pressing Questions About Facebook In First Ever Public Q&A
Facebook CEO Mark Zuckerberg conducted his first ever public Q&A today, and while he was lobbed fluff questions about his fashion choices (among other things),...
Twitter Gives Advice On How To Drive Sales In The 2014 Holiday Season
According to a Twitter study, 54% of users said promotions on Twitter were what motivated them to make a purchase. For businesses looking to capitalize...
What To Do When Things Go Wrong On Social Media: An Interview With Melissa Fach
A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las...
Read And Respond To Customer Reviews In Real-Time On The Google My Business Mobile App
Today, Google announced an update to its Google My Business mobile app intended to to give more control to business owners on the go by...
Is Ello the New Facebook Killer or a 15 Minute Fame Flame?
It’s time to say “ello” to the new social network in town. Dubbed the “anti-Facebook,” the Internet is abuzz with news of the new social...
Twitter Stock Plunges Following Reports Of Declining User Engagement
On Monday, Twitter reported its user engagement had dropped by 7% in the third quarter despite its user base having grown by 23% in the...