Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Facebook Announces New Platform to Create Ads Based on Objective
Facebook announced today via its Facebook for Business News section that it has created a new platform that will allow advertisers to create ads and...
20+ Tips to Ensure You Never Run Out of Interesting Facebook Content Ideas
If you’re like most bloggers, coming up with a blog post could sometimes be extremely demanding, as you are required to discover fresh content regularly....
Study Reports Majority of Marketers Spend Less Than 10% on Paid Social
A new study reported by eMarketer and administered by media software company STRATA reports that 92% of marketers polled only spend up to 10% of...
Using Twitter to Find Link Prospects
With a more emphasis on social networks than ever before, getting links from the right kind of people and websites has never been more important....
Instagram Announces Ad Rollout
Instagram announced via its Tumblr blog yesterday that it will begin rolling out advertisements that users will see in their feed. Mentioning that it now...
Bing Image Search Results Now Display Pinterest Boards
Bing announced on its search blog today that it now directly displays Pinterest board collections in its image search results. The Pinterest board results appear...
Users Can Now Search Facebook Graph For Status Updates and Posts
The Facebook newsroom announced today that users can now utilize graph search to search Facebook posts and status updates by their friends as well as...
Track Conversion through Facebook
Many people don’t like using Facebook as a marketing tool, because they don’t see the value or ROI. It turns out you can track conversion...
Facebook to Show More Relevant Ads in News Feed
Facebook released an update about the changes it is making to the way it displays ads in users’ news feeds, according to Hong Ge, Engineering...
Google Hotel Finder & The War for Hotel SERP Listings
Have you tried searching for a hotel lately on Google? If you have, you noticed a plethora of new Google hotel related search results. This...
Why Every Business Should Use Facebook
The majority of businesses have some kind of presence on Facebook but how many are really utilizing the social media giant for its full potential?...
New Move by Twitter: Universal Search Results
Finally! Twitter has finally announced it is launching Universal Search Results. The roll out will happen in waves, which means some users have to wait....
Twitter’s 6 Greatest Acquisitions
If you thought that Yahoo! had been on a serious spending spree, then you really haven’t been keeping tabs on Twitter. Ever since the social...
How Do Google Hangouts on Air Affect Search Traffic
Google Hangouts on Air are a tremendous tool for building connections online. However, you might not have considered how Google Hangouts on Air can also...
Google+ Now Used in YouTube Comments
The official YouTube blog announced today that it is now utilizing Google+ to better moderate all comments on videos. YouTube said this change was to...
The Future of Traffic and Content with Jon Morrow (Video)
Jon Morrow is the Associate editor of Copyblogger and the creator of Boost Blog Traffic. His guests post have resulted in thousands of dollars in...
How Creative Cross Training Can Improve your Writing
As marketers, we often lose sight of the fact that we’re artists. Business is quickly becoming a blend of art, entertainment, and marketing. Creativity plays...
Facebook Developing AI Team to Better Understand Users
According to MIT’s Technology Review, Mike Schroepfer, CTO of Facebook, claims that a need for better understanding the type of content users are searching for...
Wanna Get on the Vine Bandwagon? 12 Brands That are Doing it Right!
Engage customers through social media is no easy task, especially with so many platforms competing to capture the short attention span of consumers. While Facebook,...
9 Great (and 1 Horrible) Pinterest Pages – Case Study
Our compilation of the best and the worst We recently got hooked to Pinterest. What’s not to like about a social site that’s churning out...
5 Keys to Building an Addictive Personal Brand
(Image Source: http://www.flickr.com/photos/selva/7637352/sizes/m/in/photostream/) The other afternoon I came home to a string of tweets and I saw this, This made me want to dissect...
Social Search Engine Topsy Has Indexed All Tweets in Existence
It’s hard to believe that Twitter has only been around since 2006, especially because it is now such a huge part of many of our...
These 7 Brands Prove That Snapchat Can Be A Useful Tool
Believe it or not, Snapchat has 5 million active users who aren’t all sending naughty images to each other or sexting all day. The app...
Paul Jarvis Talks About the Future of SEO (Video)
SEJ in Person Paul Jarvis from ABM Staging on Vimeo. Paul Jarvis has been designing web sites for some of the biggest personal brands online...
The Watercooler of the Web: Twitter Acquires Trenderr; Updates Conversation View
From the look of it, Twitter is focusing on continuing to improve its interface through acquisitions and interface updates. Today, it was announced that Twitter...
Google Gives Advanced Tips on Authorship: What This Means to Your Business
Authorship has been a big topic in the SEO world for quite a while (and rightfully so). Authorship not only helps your entry jump off...
The Real Social Media ROI Formula
You are most likely using social media to promote your business. You’re tweeting, you’re Facebook liking, and you’re starting discussions on LinkedIn. The million dollar question...
Twitter Adds Related News on Tweet Permalink Pages
Twitter is attempting to add more background information to popular tweets by adding a Related News section on individual permalink pages. The related news links...
Why You Don’t Need to be a Great Writer to Develop a Strong Personal Brand
Best practices and the dogma that has spread throughout the web from the gurus, thought leaders, and usual suspects might have you believe that you...
Instagram Video vs Vine Video: Which Is Better For Your Brand?
Here are the facts. Instagram has video. Twitter has video. People love to watch and share videos. Brands already know that social media presence can...