Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Advertisement
Beginners’ Guide to Google+
Authorship, hangouts, circles? What is all the buzz about and why do webmasters, SEOs, and business owners need to pay attention? The super savvy marketers...
Social Super Bowl Infographic
Of the major brands pulling out the big bucks for air time during the Super Bowl, who had the most potential to come out a...
Social Media Super Bowl
If fan love and great vibes have anything to do with the outcome of Super Bowl XLVII, then Search Engine Journal is ready to reveal...
Guide to Super Bowl 47 on Twitter
Okay, football fans, this is it! You’ve confirmed the gang is coming over. You’ve laid in a serious supply of buffalo wing and beer. Some...
Social Media and Customer Service: Keep Your Loyal Customers Coming Back for More
Is your business providing the most responsive customer service possible? Consumers are making decisions every day based on social media interactions. Social platforms like Facebook...
#SocialChat Discusses Hangouts on Air
Last Monday, Jan. 14th, social media marketing passionistas gathered from around the globe to discuss how to use Google’s Hangouts on Air. This week the...
Why You Suck At Social Media Networking
You heard social media networking was the key to an effective marketing campaign in today’s digital world and jumped on the bandwagon. So, where are...
Cover Your Backside in Social Media
Social media is a tremendous platform to market your business; however, to use it correctly, you need to cover your backside. We want to help...
5 Ways Social Media is Changing the Way We Interact at Trade Shows
The ease and availability of social media has changed the way people interact with each other. Businesses should realize that they can use social media...
Increase Facebook Interaction Wall Post Cheat Sheet
With many Facebook marketing campaigns, while content is king, success is oftentimes dependent on the details of the execution itself. Besides knowing what kind of...
Top 5 Social Media Fails of 2012
Every experienced social media manager knows that social media can be unpredictable. Sometimes, you expect one kind of response from your social followers, but get...
10 SEO & Social Lessons from the Election
Presidential campaigns are massive marketing phenomena. An inevitable bit of fallout from every national election is the publication of hundreds or thousands of blog posts entitled...
Fortune 500 vs Inc 500: Who’s More Social
One of the many conversations I always hear at social media conferences, or within social media marketing discussions, is the fact that even though companies are starting...
Pope Benedict XVI Joins Twitter as @Pontifex; First Tweet a Blessing
It may not be doomsday, but 12/12/12 is an important date in social networking history. The Pope joined Twitter and reportedly, he had trouble sending...
7 Books to Read About Building A Community From Scratch
When a company first starts out, they have many challenges to face. Establishing a brand, marketing themselves to a particular demographic, bringing in the first...
Twitter Replaces Instagram with Twitter Photos
Not long ago we reported that Twitter had planned to roll out its own photo filtering service by the end of the year. This has...
With Instagram out of the Picture, Rumors of Twitter’s Own Photo Filtering Feature Reemerge
Twitter’s rumored own photo filtering feature is already being described as an Instagram killer, despite the fact that there is no official Twitter announcement in...
Google+ Adds Community Pages and Snapseed Vs Facebook and Instagram
With the festive season just around the corner and the spirit of sharing entering into our thoughts, Google has just added a new community focused...
Instagram and Twitter: The New Social Media Frenemies
Once, Twitter and Instagram were good pals, but the fairy tale ended, when Facebook acquired the photo sharing service, for approximately $1 billion in cash...
Generation Y Influence Peaking According to Edelman Study
The results of a study conducted by Edelman, the world’s largest public relations firm, were released today revealing the roles of major brands in the...
7 Fun Ways to Inject Holiday Spirit into Your Social Media Campaign
It’s that time of the year again. The weather’s getting cooler, the smell of pine is in the air, and people are writing wish lists...
TweetLevel: Making Sense of Twitter Influence Beyond SEO
For Twitter users with narcissistic tendencies, TweetLevel is, just like Klout, a pat on the back. Because it only analyzes Twitter, TweetLevel may seem a...
Facebook Pages Feed: What Does It Mean for Page Owners?
If you haven’t noticed already, Facebook has implemented the shiny new ‘Pages Feed.’ If you don’t see it right now, you will shortly, the network...
It’s Cyber Monday – Time for a Monday Meme
Black Friday seems to have brought its fair share of shopping glee, according to Comscore online retail spending jumped 26% to something over $1.04 Billion this...
Social Stereotypes: You Are What You Share
Remember the good ol’ days of high school where there were particular “groups” of people? In my school, the majority of people were either jocks,...
#SocialChat Discusses Social Media Automation with Patrick McKeown
On Monday, Nov. 19th, social media marketing passionistas gathered from around the globe to discuss the whys and wherefores of scheduling and automating social media posts for...
Social Doesn’t Help SEO, and That’s OK
There’s a lot of buzz in SEO about social media and its impact on SEO. True, some sites, like LinkedIn get indexed in Google’s search...
#SocialChat: The Little Social Sites You Should Not Overlook
On Monday, November 12, the #SocialChat crowd gathered to welcome Monica Wright (@monicawright) for a round in the hot seat to discuss some of the...
Search Engine Journal Getting Its Social On in Vegas
That’s right! SEJ will be well represented at Search Marketing Expo’s Social Media Marketing conference in Las Vegas in December. Yours Truly will be taking...
Four Ways to Add Life to Your Guest Posts with Social Media
As a guest blogger, you want to make an impression. The purpose of a guest blog post is to shake things up from regular programming,...