Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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New Twitter API Drops RSS Support
After its announcement last month, Twitter officially rolled out its API update version 1.1 last Wednesday. The micro-blogging site said that the updated API is designed...
The Anatomy of Gangnam Style’s Viral Sensation
Whether you’re a K-pop fan or not, you’ve probably heard of “Gangnam Style,” a bizarre Korean song that becomes a viral music video. The clip...
Tricks to Bring Your Facebook Profile to the Next Level
Although the Facebook Team has made a good job in terms of the network’s design, the way people use it is not as streamlined as...
Facebook Removes ‘Fake Likes’ on Pages
It appears that Facebook takes another step higher when it comes to security on brand pages. As posted on its official blog, the social network is...
Optimizing Your Pinterest Profile
Optimizing your Pinterest profile is important because it can help you take up more of the search engine real estate. Here’s how you can do...
Search Friends’ Facebook Photos on Bing
It appears that Facebook and Bing’s integration just got deeper. Starting today, Facebooks users can now search their Facebook photos on Microsoft’s search engine. Other...
Boost Your Website’s Traffic with Pinterest
Although Pinterest is considered as a young social network, it has the potential to boost your website’s traffic. Based on a study posted by Brian...
Why Marketers Should Use Pinterest
If you’ve been into social media marketing before, the business value of Pinterest may be obvious to you. However, other online marketers need some convincing...
Facebook Expands Options for “Promote” Button
Facebook recently introduced new audience options through its “Promote” button on page posts. This new options allow a page owner to whether reach their existing...
Facebook and CNN Launch ‘Election Insights’
With the 2012 US Presidential Election drawing near, social media once again meets broadcast media. Last Monday, CNN partnered with Facebook to launch a new...
Pinterest or Facebook: Which is Best for Your Contest?
Everyone likes free stuff, right? A proven method in boosting followers, social media contests are nothing new. However, the popular platforms and rules to follow...
Beginners Guide to Social Media Marketing
The goal of start up businesses nowadays is to include social media marketing with their promotional efforts. That’s because this strategy has been proven to...
Branch: A New Place to Chat
Although the social networking world is a busy place, startup Branch believes that it could easily blend with the bevy of networks on the Web....
Targeted Advertising on Facebook
Because it has close to one billion users, Facebook has a great way of gathering demographic information about its users. In fact, the social networking...
Creating a Twitter Page for Your Business
When it comes to popularity, Twitter is not as famous as Facebook. However, it can also become a helpful social media marketing tool for your...
Facebook Messages is Taking a New Look
It was reported that Facebook will be transforming its Messages feature into a full-fledged email client, with a new two-panel layout that resembles Apple’s Mail...
Expand Your Brand’s Fan Base on Facebook
With closing to one billion users, Facebook can undeniably connect businesses with their existing and potential market all over the world. However, not all brands...
Choosing the Right Social Media for Your Brand
Although Facebook, Twitter and Google+ are considered as the most popular social media site nowadays, it doesn’t guarantee that it could help promote your business...
Facebook Purges Cosplay Accounts
It no longer comes as a surprise that Cosplay is becoming more and more popular these days. Cosplay is the art of dressing up and...
Fostering Your Business’ Community with Facebook Groups
Other than Facebook Pages, groups are also a great way to leverage your brand. But instead of giving out sales pitch, you can use this...
Marketing with Facebook Pages
Facebook Pages are the simplest and easiest way to get started with Facebook Marketing. It’s free and easy to set up. Unfortunately, many companies don’t...
Know Who Unfollow You on Pinterest
If you’re wondering why your Pinterest follower count is low, there’s now a third-party app from Innovatty that lets you monitor the users who unfollow...
Facebook: Now the Second Most Popular Video Site in the US
According to a report released by comScore last week, Facebook has outdone Yahoo as the most popular video site in the US last July. The...
Using Facebook as a Marketing Tool
Garnering almost one billion users, there’s no denying that Facebook is huge. Considered as the social networking giant, it has over 500 million active users,...
The Don’ts of Social Media
Randi Zuckerberg, an Internet entrepreneur and sister of Facebook CEO Mark Zuckerberg, discussed about the things that user must not in Facebook during a conference...
Twitter’s API Update, More Stringent to Third-party Clients
Twitter took the wraps off the upcoming changes coming with their API update version 1.1. This update could have a drastic impact to third-party clients,...
Listening to Your Twitter Followers and Other Users
As previously mentioned, you can keep your Twitter followers engaged with your network by connecting with them. In fact, this brings your marketing strategy at...
List of Facebook Page Subscribers, Now on Admin Panel
Other than the number of fans, majority of Facebook Page owners would also want to track their subscribers—especially those who don’t necessarily “like” their page....
Vanity URL: Now Available on Google+
As of late, Google+ is getting a series of updates in order to become as popular and dominant as Facebook and Twitter. The updates include...
Overcoming the Social PR Nightmare
Although a social media marketing strategy can help your business’ campaign, it can also go wild and damage your brand’s online reputation. It can be...