Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
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Why Is Pinterest Successful?
When Pinterest was first launched in 2010, it was an unknown little cranny of the internet. Amassing a small following, mainly of micro-bloggers who wanted...
Taking Advantage of Social Media for Customer Service
It can easily tarnish a brand’s identity when a user brings his or her complain on the social media. But it also goes the same...
Pinterest for Non-Profit Brands
Pinterest is continuously becoming a famous online platform to various brands, including non-profit organizations. They can use the online pinboard to connect with other people...
Become a Twitter Celebrity—Get More Followers
For someone who’s new to Twitter, one of the first things that they want to know is how to get more followers. Having hundreds and...
Pinterest is Now Open to Everyone
Last Wednesday, Pinterest announced in an official blog post that the online pinboard is now open for everyone. As stated on the blog post: “For...
Finding Targeted Followers on Twitter
After setting up your Twitter Profile and posting some great tweets, the next thing that a brand owner should is to look for followers. Although...
Analyzing Your Competitors’ Twitter Marketing Strategies
If you’re just new to Twitter marketing, one of the best things to do is look for examples. Of course, there’s no better way than...
Facebook Launches Advanced Post Targeting Abilities to Business Pages
Although a Facebook ads’ effectiveness may get all the headlines and convinced a potential client to like a page, keeping a fan engaged is up...
Facebook, Rolling Out Timeline to More Users this Fall
It will only be a matter of time when Facebook rolls out their Timeline feature to more users this fall. According to sources close to...
Twitter Marketing: What You Need to Know
With the birth of Web 2.0, the Internet provided people with a lot of opportunities that they could only dream of. In fact, there are...
How to Screw up Years of Content, Links & Community Digg Style!
Digg the once popular social media news website is under a rebranding from its new owners Betaworks after being acquired last month for $500,000. Yesterday...
Google Replaces Gmail Video Chat with Google+ Hangouts
Since last Monday, Google has started replacing the Gmail Video Chat with Google+ Hangouts. Because a lot of users are enjoying the direct and personal...
Using Twitter to Promote Your Brand
Although it has been popular as a micro-blogging site, Twitter has also proved itself as an effective marketing tool. However, some businesses make the mistake...
Oops! Social Media Faux Pas and How to Avoid Them
No way. What were they thinking?! Indeed, nothing can raise our eyebrows higher than some cringe-worthy social blunders, especially when performed on social networks. Now...
How Is Your Social Style Helping Or Hindering You?
Whether you know it or not, you have your own social style of interaction that just may dictate how successful you are in a number...
Open Graph App Love Growing Still Stronger
It’s no news that apps able to operate across a variety of platforms, or Open Graph apps, offer superb and diverse sharing possibilities. Just the...
YouTube Hits Another Milestone
YouTube notched another mark in its belt, as the video-sharing giant sets the record with four million videos under Creative Commons license. Even though it...
Common Mistakes to Avoid in Facebook Marketing
When it comes to social media marketing, Facebook is one of the largest platforms that businesses use. Unfortunately, there are companies who still struggle to...
Using Facebook to Keep Your Audience
With the popularity of using Facebook as a tool to promote a business, a website or a public figure, it only shows that social media...
YouTube Bids Users to Post Real Names to Clean Up Comments
In an attempt to clean up comments on YouTube, Google is encouraging all its users to post their real names. It was announced last June,...
![Sensible Social Media Checklist for Businesses v2.0 [Infographic]](https://www.searchenginejournal.com/wp-content/uploads/2013/02/WBG_Sensible_SocialMediaChecklist_v2.01-612x400.webp)
Sensible Social Media Checklist for Businesses v2.0 [Infographic]
Once in a while, I come across a company that has yet to embrace social media. They get the same scolding that companies who did...
How Businesses Could Use Facebook Timeline
After Facebook rolled out Timeline to all its users, businesses took the changes as an opportunity to learn how they could talk advantage of it....
After Six Years, USPTO Approves Zuckerberg’s First Patent Application
Mark Zuckerberg’s first patent application from six years ago has been approved by the US Patent Trademark Office last Tuesday. Called as “Dynamically Generating a...
Timing Your Tweets: What You Need to Know
Most online marketers who use Twitter for their campaign usually time their tweets. That’s because it could be a great way to increase their user...
Twitter Partners with NBC for Olympics Hub
In partnership with NBC, Twitter will reportedly work as a narrator for the Olympics by providing a hub that will cover the event. Under the...
Global Social Media
The rise of social media shows no sign of slowing. In fact eMarketer predicts that there will be a massive 1.43 billion social network users...
The Who, What, When, and Why of Top Social Media Sites
Nothing has revolutionized the Web (and business) more than the emergence of social media sites. They fulfill what the simple ‘net search has failed to...
7 Ways to Drive Audience Engagement with Facebook Posts
Are you wondering how you would expand your Facebook community organically? Think outside the box and make your Facebook posts pop. Facebook evolved to accommodate...
SkyCube Lets Your Broadcast Your Tweets
A Kickstarter campaign could help a user broadcast his or her 140-character tweet to the whole universe instead of just his or her followers. Founder...
Converting Social Media Haters Into Social Media Lovers
Have you noticed the online war going on in the digital sphere? We’re talking about the Social Media Haters vs. Social Media Lovers. Despite most...