Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
How to Boost Your Facebook Fans
With more than 800 million active users, Facebook was able to connecte businesses with their existing and potential market all over the world. However, not...
Creating a Social Media Marketing Campaign Strategy
Many businesses nowadays conduct in-house social community management, while seeking outside expertise for continuous guidance. Establishing your brand’s online presence faces stiff competition, that’s why...
Building Your Brand’s Online Presence through SEO
Before the development of social media and web aggregators, a page rank was used to measure the success of a website’s search engine optimization campaign....
The Creative Process of Creating the Best Link Bait
It is every website’s dream to create original link bait that will go viral over time. However, the key for success here is not just...
5 Pinterest Boards for Content Marketers
Are you a content marketer? Do you love Pinterest? If you don’t, you should, because there is no better place to find relevant content for...
How to Increase Your Blog’s RSS Subscribers
For the past few years, RSS feeds have been a popular way of encouraging Internet users to come back to a particular website back. That’s...
Facebook Pages Can now Create ‘Unpublished’ Posts
Using its Page Application Programming Interface, Facebook has added an option for Page owners to make “unpublished posts”. This type of post does not appear...
New Twitter Search Comes with Autocomplete and New Filters
Last Friday, Twitter announced what’s new on its search functionality: Search autocomplete and “People You Follow” search result. In addition to recent improvements that the...
Facebook Pages Gets Updated Insight for More Accurate Metric
Facebook recently made two changes on its Page Insights, helping page owners understand the true reach of their posts. The reach metric will now include...
Defining Your Social Media Marketing Style
When initiating your online marketing campaign, it would be good idea if you’ll create content through blogging. Other than providing you a big room to...
Google Places for iOS is Now Google+ Local
It appears that rebranding Google Places continues. The search engine giant recently released its Google Places app version 1.4 for iOS. However, it is now...
Getting Started with Conversion Rate Optimization
Just because your website’s old color scheme attracted lots of visitors, that doesn’t that it will still work this time. In online marketing, any element...
Giving Your Local Search Marketing a Boost
Most of the time, businesses tend to exclude local search to their online marketing campaign. What they didn’t know is that geo-specific searches are cost...
Google AdWords Editor 9.8.1 is Out
Google once again released a new desktop version for its AdWords Editor. Google AdWords Editor 9.8.1 allows users to add and edit dynamic search ads...
Setting Up Your Twitter Account
A lot of businesses, old and new, are taking advantage of the marketing mileage that Twitter can present. The micro-blogging site is being used by...
Google Rolls Out Panda Update 3.8
Google recently announced through their Twitter account that they pushed out a refresh for their Panda algorithm. There were earlier rumors that an update will...
Interview with Liz Wilson, Community Editor at Paper.li
Content curation is hot nowadays, and there are quite a few content curating tools to help you organize and re-use user-generated content that is spreading...
Can LinkedIn Today Be a Real Player in the Social Aggregation Space?
Although LinkedIn Today is a feature that launched with great reviews back in March of 2011, it has been a section of the site that...
Improve Conversion and CTRs through Interlinking
Your website’s search engine optimization campaign can get some help through internal link building. However, it can also damage the conversion funnel. In fact, not...
How to Attract Facebook Fans for Your Business
Nearing one billion users, Facebook was able to connect businesses with their existing and potential market worldwide. However, not all brands that have a Facebook...
Pinterestingly Enough: Interesting Pinterest Stats
Who hasn’t heard about Pinterest? At 10.4 million users, it is the fastest growing social media site in history. Many of those users are recent...
Redesigned AdWords Roll Our Worldwide
A “simpler and more beautiful” AdWords, which was previewed a couple of weeks ago, will roll out to all accounts worldwide in the next few...
Stumbleupon Rolls Out Changes on Recommending Sites and Interests
We have been watching Stumbleupon a lot lately as it continues to roll out minor changes to the site. Just last week, Kairay Media pointed...
SEO for Facebook – New Video Revealed
Facebook is probably not the first place you would think to go for SEO advice. However, the social media giant is looking to change that. With...
5 Popular Twitter Habits That Make You Look Like a Spammer
Twitter is an amazing networking tool, and an impressive source of traffic if used correctly. There are hundreds of ways to build your influence on...
How Restaurants Can Take Advantage of Social Media
In the era of online marketing, it appears that restaurants are the slowest establishments that embrace social media marketing. This could be attributed to the...
5 Ways To Supercharge Your Social Sharing With Buffer’s New Browser Extensions
Big news came out from the folks over at Buffer last week. They have announced a brand new browser extension to make sharing any page...
A Message from the Next Generation of Digital Marketers – “We hear you loud and clear about Pandas, Penguins, and Privacy”
Three weeks ago I had the chance to present to a class of seventh graders at a local middle school here in New Jersey. The...
US Welcome Badoo with Nick Cannon
Earlier today, multilingual social network Badoo was official launched in the US. Together with entertainer and TeenNick Chairman Nick Cannon, they set a massive public...
Where Our Social Media Efforts Are Best Served
For many small businesses, their ability to make a profit or keep their heads just above water hinges on being able to successfully promote their...