YouTube
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
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Google Releases Uptime, an App for Watching YouTube Videos With Others
Uptime, a collaborative YouTube viewing app developed by Google’s Area 120 incubator, has been released for iOS.
YouTube Is Killing an Ad Format Everyone Hates
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.
YouTube Gives Creators Live Streaming, Super Chat
YouTube is launching mobile live streaming and a tool to earn money from those live streams – but only for creators with at least 10,000...
Google is Making YouTube More Advertiser-Friendly
While revealing over 50% of YouTube views now occur on mobile device, Google has announced a series of updates to improve the advertising experience.
![85% of Digital Marketers Publish Videos on YouTube [DATA]](https://www.searchenginejournal.com/wp-content/uploads/2016/12/Depositphotos_73120225_m-2015_760x400-760x400.webp)
85% of Digital Marketers Publish Videos on YouTube [DATA]
Video is one of the search marketing trends to look forward to so now would be the perfect time to add video to your marketing...
6 YouTube Tools to Clean Up Your Comments Section
YouTube is rolling out some new features that are designed to improve engagement in your comments section and also filter out the comment trolls.
YouTube End Screens Feature Now Available to All
YouTube has added a new feature, End Screens, that lets you add a thumbnail overlay to promote your videos and playlists, encourage subscriptions, and more.
Google Wants to Help YouTube Creators and Brands Make More Money Together
Google has acquired a company called FameBit in an effort to bring in more revenue to the online video community.
YouTube Adds Paid Promotion Alert For Viewers
YouTube is giving brands a new way to ensure they are being transparent to viewers about paid content that appears on the video-sharing site.
YouTube is Disabling Monetization on Non-Advertiser-Friendly Videos
YouTube is now notifying publishers directly when removing monetization from videos that are not considered to be advertiser-friendly.
Here’s YouTube’s Secret Plan to Get More Social
YouTube wants to get more social with Backstage, which will include new features like photos, polls, links, text posts, exclusive videos, and rich replies.
What’s The Problem With YouTube Ad Keyword Targeting?
If you want to monetize your video content you have many YouTube advertising targeting options. However, we caught a recent issue with keyword targeting.
5 Ways to Improve Your YouTube Organic Reach
With over a billion users and enough traffic, YouTube is the third most popular website globally. Here are five ways to improve your YouTube organic...
7 Great Ways to Advertise on YouTube
Considering to advertise on YouTube? Here are some of the most effective ways to advertise on YouTube – with or without having a video!
YouTube Launches YouTube Newswire, A Feed Dedicated to Eyewitness Video
As more people turn to eyewitness video to keep up with breaking news events as they happen, YouTube has launched a site to help people...
Google Takes on Twitch With a New YouTube App Built for Gamers
Google announced it will soon be releasing a new app built for gamers, called YouTube Gaming, which will put the company in direct competition with...
Google Product Listing Ads Come to YouTube Allowing Retailers to Promote Own Products
Today Google announced an integration between its product listing ads and YouTube videos in a feature its calling TrueView for shopping. TrueView for shopping allows...
“How-To” Searches on YouTube up 70%, More Than 100M Hours Watched So Far in 2015
When it comes to searching for how to do something, 91% of smartphone users rely on their devices to find that information. This has resulted...
Hands-On With YouTube’s New Animated GIF Creator
It seems that everyone but Facebook is jumping on the animated GIF bandwagon these days, with YouTube having recently released its own GIF creator to...
YouTube Videos Will Soon Be Available Offline In India
Google has just launched Android One in India, which is a program designed to bring smartphones to the remaining five billion people that don’t have...
YouTube Converts More Customers Than All Other Social Networks [STUDY]
VentureBeat reports that, when it comes to paid advertising on social media platforms, YouTube is king. YouTube is the clear winner in a few key...
New YouTube Tool Reveals How Well Your ISP Can Stream Video
YouTube announced the released of a new tool today that assesses the level of video quality that your Internet service provider is capable of streamin YouTube videos....
YouTube To Launch New App Specifically For Content Creators
If you create videos as part of your content marketing strategy, you’ll be happy to know that YouTube is about to launch a new app...
How YouTube Remarketing Is Making The World A Better Place
YouTube is a video sharing platform which allows users to find, share, and watch a wide variety of videos. These factors make it a unique...
The First Ever YouTube Music Awards: What it Means For Marketers
The YouTube Music Awards happened for the first time ever last night, and from the looks of reviews from GigaOM, the Los Angeles Times, and...