YouTube
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
YouTube Adds More Viewership Data to the Studio Mobile App
YouTube creators are getting access to more data in the Studio Mobile app with metrics such as ‘new and returning’ and more.
How YouTube Recommends Videos
YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page.
YouTube Adds Traffic & Revenue Data to Mobile Analytics
YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue.
YouTube Expands Community Posts to More Creators
YouTube is lowering the eligibility criteria for community posts, which will give many more creators access to a tool to better connect with their audience.
YouTube Adds 5 Features for Creators
YouTube is adding five new features for video creators that offer more viewer insights, as well as greater control over ads and video chapters.
How to Make YouTube Videos More Advertiser Friendly
YouTube answers questions about its advertiser-friendly guidelines and offers advice to creators to help ensure videos are always fully monetized.
5 Marketing Tips and Tricks From Top YouTube Channels
YouTube is a great place to find and connect with your audience. Check out these 5 important lessons from top-performing channels.
YouTube Overhauls Search Results
YouTube is overhauling its search results with changes to the visual presentation of SERPs as well as the types of content returned.
YouTube Rolls Out 3 Updates For Creators
YouTube Studio is receiving three updates on mobile and desktop that will help creators stay informed on data that matters to their channel.
Why is My YouTube Channel Watch Time Decreasing?
YouTube explains why channels experience drops in performance. Here’s how to answer the question “why is my watch time decreasing?”
Which Content Creators Are Using YouTube Shorts (And Why)?
It appears that Shorts is gaining popularity fast. Read about the state of YouTube Shorts and some good content creators and examples to check out.
YouTube Rolls Out 3 Updates For Live Streams
YouTube’s path toward feature parity with Twitch continues as the company announces three updates exclusively for livestreams.
YouTube Begins Adding Chapters to Videos Automatically
YouTube is now automatically adding chapters to videos by default — a new feature that can be turned on or off from the settings panel.
YouTube Improves Content Discovery With ‘New to You’ Feed
YouTube is adding a new feature to the mobile homepage that’s designed to help users find more content they haven’t seen before.
YouTube’s 5 Tips to Help Smaller Channels Grow
YouTube shares five pieces of advice aimed at smaller channels looking to build an audience and channels just getting started for the first time.
YouTube Rolls Out New Tools & Resources For Small Biz Owners
YouTube launches new tools and resources for small business owners including a step-by-step guide to growing a channel, and a streamlined process for creating ads.
YouTube Holds First-Ever “Small Biz Day” On June 24
YouTube is holding its first-ever “Small Biz Day” on June 24, an all-day event dedicated to helping small businesses use video to reach their audience.
How to Get More Views on YouTube: Experts Share Tips
YouTube wants to help viewers find videos and keep them engaged and satisfied. Learn 17 expert tactics to earn your YouTube videos more views.
YouTube Analytics Gets 5 Updates
YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content.
YouTube Says Videos Won’t Get Removed For Too Many Flags
YouTube does not automatically remove videos or penalize channels for receiving a certain number of flags. All content goes through the same review process.
4 Ways YouTube is Improving Creators’ Workflows
YouTube Studio will soon receive several quality of life updates designed to help creators get more done in less time.
YouTube Rolls Out Clips to 10x More Channels
YouTube is rolling out Clips to ten times more creators, a feature which allows users to grab short, shareable snippets from full length videos.
10 Best YouTube Keyword Tool Alternatives
Want to know which keywords and search terms to target for video SEO? Check out these top 10 YouTube keyword tool alternatives.
YouTube Community Posts Updated With Analytics + More Images
YouTube is rolling out three updates to community posts, including a first-ever look at analytics data and the ability to add more images.
YouTube Paying Creators For Best Shorts Videos Every Month
YouTube establishes a $100M fund to award creators for producing the top YouTube Shorts videos of the month.
YouTube Shorts Launches 4 New Creation Tools
YouTube is rolling out its in-app creation tools for Shorts videos to all US users, and adding four all-new features.
YouTube Allows Videos to Be Sampled by Default
YouTube creators shocked to learn their content is opted-in to allow free use of their videos for YouTube Shorts
Can YouTube Shorts Be Monetized? Spoiler Alert: Some Already Are!
Can YouTube Shorts be monetized? Learn how to make them pay and see examples of the short-form video format in action.
Everything You Need to Know About YouTube Audio Ads
YouTube audio ads are designed to serve brand awareness and reach goals with audio content on the video platform. Here’s how.
YouTube Used By More US Adults Than Any Other Social Network
More adults in the US use YouTube than any other social network, according to a study from Pew Research Center.