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DuckDuckGo Improves Local Searches With Apple Maps Integration

DuckDuckGo Improves Local Searches With Apple Maps Integration

DuckDuckGo is now utilizing Apple Maps to power map and address-related searches.

Previously, DuckDuckGo used a combination of different service providers to power local results. Going forward, all maps and address-related information will be provided by Apple Maps.

In an announcement, DuckDuckGo says this integration will offer the following benefits to users:

  • Improved address searches
  • Additional visual features
  • Enhanced satellite imagery
  • Continually updated maps

Apple Maps will appear embedded in search results, as well as in a dedicated “Maps” tab.

Here’s an example of what it looks like:

Just like Google Maps and Bing Maps, users can click on a specific listing on the sidebar to get more information.

With Apple Maps integration, DuckDuckGo users will get enhanced search results for:

  • Addresses
  • Geographical places
  • Local businesses
  • Types of businesses
  • Places nearby

The company notes that its strict privacy standards are still in place when delivering search results with Apple Maps.

“At DuckDuckGo, we believe getting the privacy you deserve online should be as simple as closing the blinds.

Naturally, our strict privacy policy of not collecting or sharing any personal information extends to this integration.

We do not send any personally identifiable information such as IP address to Apple or other third parties.”

In cases where a user’s approximate location is sent by the web browser, DuckDuckGo says the information is discarded immediately.

DuckDuckGo users will still remain anonymous when performing map and address-related searches.

This update is now available on both desktop and mobile devices.

Terms of the deal between DuckDuckGo and Apple are said to be confidential.

Category News Local Search
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SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal

Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, ...