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Marketing Nerds’ guest today is Michelle Lowery of Passion Fruit Creative Group, who will be covering content marketing at our SEJ Summit Dallas event, hosted by Searchmetrics, on March 31st.
Invite-only conference tickets are FREE to attendees thanks to Searchmetrics, which delivers enterprise SEO and content marketing analysis, recommendations, forecasting and reporting for companies that want potential customers to find them faster.
Want to attend? We still have a few spots open – so if you are in the DFW area and want to learn from Michelle, request an invite now.
In this episode of Marketing Nerds, we cover:
- How content strategy is different for small businesses and enterprise organizations
- Why it’s important to have a content strategy team, instead of trying to make one person do it all
- How content strategy ties into your overall marketing goals.
To listen to Marketing Nerds with Michelle Lowery:
- Download or listen to the full episode at the bottom of this post
- Subscribe via iTunes
- Sign up on IFTTT to receive an email whenever the Marketing Nerds podcast RSS feed has a new episode
- Listen on Stitcher
Think you have what it takes to be a Marketing Nerd? If so, email me at kelsey [at] searchenginejournal.com.
Also, don’t forget to sign up for an invite to SEJ Summit Dallas now. If you aren’t in the Dallas area, check out where else the SEJ Summit will be this year, including Chicago, NYC, San Francisco, and London.
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts!
Featured image created by SEJ. In-post image via Pixabay.
