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More Google Print Lawsuits

More Google Print Lawsuits

Recently Google was sued by the Authors Guild for copyright infringement. It seems the Google Print product is making a few more enemies, as publishers sue Google as well:

Book publishers sued Google, escalating a nasty spat over the search-engine giant’s ambitious book-indexing project.

The Association of American Publishers said it sued the Mountain View, Calif., Internet giant Wednesday morning after talks broke down.

McGraw-Hill, Wiley, Penguin, and Simon & Schuster are named as plaintiffs in the suit.

John Battelle sees no point to the suit: I really don’t get this. I have been both a publisher and an author, and I have to tell you, these guys sue for one reason and one reason alone, from what I can tell: Their legacy business model is imperiled, and they fear change. Of course, if they can get out of their own way, they’ll end up making more money.

I wonder if Google will respond by blacklisting any publishers. Google only needs a few major publishers to start seeing increased revenues due to Google Print for the rest to follow along.

Aaron Wall, Search Marketing / SEO Coverage and Rants – Aaron Wall is one of the most vocal search engine marketers in the business and he has channeled his thoughts and expertise into his widely popular eBook, SEObook.

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Aaron Wall

Aaron Wall, Search Marketing / SEO Coverage and Rants – Aaron Wall is one of the most vocal search engine ...