New on #MarketingNerds: Joe Hall on How To Switch Your E-Commerce Site to a New URL

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Joe Hall, Founder of JoeHall.me, is the featured guest on Marketing Nerds this week. Joe has been a friend of mine for years, as well as a trusted individual in the SEO industry. Today, Joe teaches us about the common pitfalls and problems when switching your website or e-commerce site from one url to another.

John Rampton and Joe Hall at Pubcon 2014

In this episode of Marketing Nerds, we cover:

• Switching CMS and eCommerce platforms
• How to plan for such a change
• What systems work best
• What urls you shouldn’t change
• The thought process behind changing urls
• How user flow matters for a website.

To listen to Marketing Nerds with Joe Hall:

• Download or listen to the full episode at the bottom of this post
• Subscribe via iTunes
• Sign up on IFTTT to receive an email whenever the Marketing Nerds podcast RSS feed has a new episode
• Listen on Stitcher

Think you have what it takes to be a Marketing Nerd? If so, message Kelsey Jones on Twitter or email her at kelsey [at] searchenginejournal.com.

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts!