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Top Definition

Keyword

Also known as: Keyphrase

1: The word, words, or phrase that an SEO professional or marketer targets for the purpose of matching and ranking for what users are searching for.

2: The words used on webpages can help search engines determine which pages are the most relevant to show in organic results when a searcher enters a query.

3: Keywords usually represent topics, ideas, or questions.

FAQ

How do I get great keywords for my SEO?

There’s no instant tool or method to go about finding target keywords. You have to really do your research such as studying the niche you are in, defining your goals, and figure out the search intent of your visitors.

After you can move on to relevant topics for your sites, seed keywords and use good tools to help you.

How do I improve my SEO keyword ranking?

Focus on these things to improve your SEO keyword ranking:

  • Make sure your content is timely and relevant.
  • Consistently publish good content.
  • Have a site that is link-worthy.
  • Use and regularly review and update your metadata.
  • Use alt tags