Advertisement

Top Definition

Log File Analysis

The process of exploring the data contained in a log file to identify trends, administer the site, track user’s movement around the site, gather demographic information, and understand how search bots are crawling the website.

FAQ

Why is log file analysis important?

Log file analysis helps marketers better understand their visitors as well as how they engage with the website. This can give insight and information on things that can be improved on the website.