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Ranking Factor
Also known as: Ranking Signal1: Individual component which contributes to a complex series of algorithms that determine where webpages should appear with the organic search results for a specific query.
FAQ
What are important ranking factors to focus on?
There are many ranking factors used by Google. Important areas to focus on are the website’s content, website speed and mobile-friendliness and site security.
What are the two most important ranking factors?
To rank well, there are two basic things that matter: authority and relevance.