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Search History
Also known as: Web Browsing History1: A record of every search users conduct (text and voice), every webpage visited, and every ad clicked on, tracked by search engines.
2: Data that search engines can use to personalize the results for signed-in users.
FAQ
Why is there a need for search engines to monitor and save search history
Search history is monitored and stored to help search engines gain insight about user behavior so they can better show relevant search results.
How do you prevent search engines from monitoring and storing search history?
You can opt to use a search engine like DuckDuckGo or you can opt for the incognito or privacy mode of your browser.