AI Search Optimization: Make Your Structured Data Accessible
An investigation reveals AI crawlers miss JavaScript-injected structured data. Use server-side rendering or static HTML to ensure visibility.
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AI-Organized SERPs & Overviews: How To Win Visibility In The New Landscape Of SEO
Join us as we break down the newest developments in AI-powered search and share actionable insights to help you succeed in this evolving landscape.
Confirmed: Google Is Requiring JavaScript To Block SEO Tools
Google Search confirms that it’s requiring JavaScript to block bots and scrapers
Google Workspace Support: Unclear If Opting Out AI Features Avoids Price Hike
Google adds AI features to Workspace, but two dollar price hike and unclear settings confuse users.
How To Choose The Best WordPress Theme For SEO
Don’t overlook the SEO aspect of your WordPress theme. Find out why an SEO-friendly theme is important and explore the best options for better rankings.
Voice Search SEO: 9 Practical Tips For Businesses
Learn eight practical strategies to optimize your website for voice search, including conversational keywords, local and technical SEO.
Google Causes Global SEO Tool Outages
Google triggers global outages at rank and keyword tracking services around the world
Confirmed: Google Is Requiring JavaScript To Block SEO Tools
Google Search confirms that it’s requiring JavaScript to block bots and scrapers
Google Workspace Support: Unclear If Opting Out AI Features Avoids Price Hike
Google adds AI features to Workspace, but two dollar price hike and unclear settings confuse users.
Google Causes Global SEO Tool Outages
Google triggers global outages at rank and keyword tracking services around the world
Google Study: 29% In The U.S. & Canada Used AI Last Year
Google-Ipsos study shows global AI adoption rising, but North America lags as trust and communication remain key challenges.
Evidence That Google Detects AI-Generated Content
Evidence shows that Google detects AI-generated content within a specific context for search quality and ranking
Google Rejects EU’s Call For Fact-Checking In Search & YouTube
Google rejects EU’s fact-checking requirements for search and YouTube, defying new disinformation rules.
AI-Organized SERPs & Overviews: How To Win Visibility In The New Landscape Of SEO
Join us as we break down the newest developments in AI-powered search and share actionable insights to help you succeed in this evolving landscape.
Confirmed: Google Is Requiring JavaScript To Block SEO Tools
Google Search confirms that it’s requiring JavaScript to block bots and scrapers
How To Choose The Best WordPress Theme For SEO
Don’t overlook the SEO aspect of your WordPress theme. Find out why an SEO-friendly theme is important and explore the best options for better rankings.
Voice Search SEO: 9 Practical Tips For Businesses
Learn eight practical strategies to optimize your website for voice search, including conversational keywords, local and technical SEO.
Google Causes Global SEO Tool Outages
Google triggers global outages at rank and keyword tracking services around the world
Evidence That Google Detects AI-Generated Content
Evidence shows that Google detects AI-generated content within a specific context for search quality and ranking
Google Phrase Match: Everything You Need To Know
Google’s ad targeting systems prioritize intent-based matching. Learn how phrase match keywords can now capture broader, intent-aligned search terms for more effective ad campaigns.
Microsoft Launches Multi-Format Campaigns for Audience Ads
Discover Microsoft Ads’ new multi-format campaigns for Audience ads. Simplify ad management by combining native, display, and video formats in one campaign.
Top 10 Emotionally Engaging Holiday Ads Of 2024
What is the top emotionally engaging holiday ad this year? What are the common themes that resonated with audiences? Read on to learn more.
GA4 Metrics Every Advertiser Should Pay Attention To
Unlock valuable insights with GA4 metrics. Discover what users are doing on your site beyond initial ad clicks.
How To Optimize TikTok Ads After You Set Up Your Campaign
This guide will show you how to harness the potential of TikTok ads to boost brand awareness and drive conversions.
Google Ads 2024 Recap: With An Eye To 2025
Get insights into the top trends and launches in Google Ads. Learn how to engage audiences and drive better results with the latest advertising products.
How To Leverage Your Content Knowledge Graph To Support Your Marketing Strategy
Enhance your marketing strategies with content knowledge graphs. See how they improve semantic and AI-driven search experiences.
How To Write Content For Each Stage Of Your Sales Funnel
Crafting effective content for your sales funnel is key to driving conversions. This guide shows you how to tailor your content strategy for maximum impact.
17 Expert Tips For Content Writing In 2025
Get insider knowledge from top content marketing professionals. Discover strategies and tips for creating impactful, attention-grabbing content in the age of AI.
Marketing Calendar 2025 With Template To Plan Your Content
Take the guesswork out of your marketing planning with our 2025 marketing calendar. Easily customize and reference key dates to create a successful content strategy.
Wikipedia And SEO: Everything You Need To Know
Explore the impact of Wikipedia on SEO and Google’s Knowledge Graph. Discover how to use Wikipedia for keyword research, content planning, and successful internal linking.
Revolutionizing Marketing: The Rise Of Situational Content Strategies
Adapt your content strategy to the complexities of modern decision-making. Explore situational content strategies and connect with audiences in the right moment.
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JANUARY EBOOK HIGHLIGHT
SEO Trends 2025
We’ve compiled six experts to share their strategy-focused insights into what’s driving SEO this year, and where it’s heading in the coming months.
In this ebook, you’ll learn:
- How to create new SEO strategies that overcome the frustrations in SERPs.
- The evolution of user experience metrics, and what you should do to prepare.
- Why AI is becoming even more important to SEO in 2025.
- New approaches to SEO you may not be using, but should be.
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SEJ Show + Podcast
Local Strategies: How Better Online Reputation Drives Revenue
January 30, 2024
Why I Recommend My Clients To Expand From SEO To YouTube
By Kevin Indig
Move beyond SEO and explore the benefits of YouTube as an expansion channel. Overcome challenges and unlock new customer acquisition possibilities.
TikTok Ban Update: Will The Supreme Court Pull The Plug?
By Matt G. Southern
Will TikTok be banned? Supreme Court hears arguments from both sides, weighing national security risks against free speech.
TikTok ‘What’s Next’ Report: 10 Takeaways For Marketers
By Matt G. Southern
TikTok’s “What’s Next” report reveals key trends shaping social media marketing in 2025.
Study: 40% Of Consumers Support Brand Trend-Jumping
By Matt G. Southern
40% of consumers support brands joining trends, but authenticity, cultural relevance, and quick execution are crucial for success.
Study: 47% Find Search Results Irrelevant During Product Research
By Matt G. Southern
Study reveals consumers increasingly abandon traditional search for Reddit recommendations, citing frustration with irrelevant results.
Threads And The Art Of Short-Form Storytelling: How Brevity Is Winning Hearts
By Donna Almonte
Explore the art of short-form storytelling and its impact on social media. Learn how brevity can make a difference in the digital age.