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AI-Organized SERPs & Overviews: How To Win Visibility In The New Landscape Of SEO

Wednesday, January 15 at 2 pm ET

With all of Google’s iterations and expansions of their generative AI SERP features, you may be wondering what this means for your business and how to tweak your approach to SEO in this evolving new reality.

Join us for a session focused on AI Overviews and AI-organized SERPs, where we’ll be breaking down the newest developments. We’ll show you the biggest takeaways from STAT’s latest research, and demystify this evolving topic with practical advice that you can implement right away.

In this webinar, you will:

See all-new, data-driven takeaways from fresh AI Overviews research.
Understand how AI-organized SERPs work and what to do about them.
Learn to determine how AI-powered features are impacting your organic visibility.

With Tom Capper, we will dive into fresh data comparing the prevalence of AI Overviews by industry, geographic location, search intent stage and more, along with what factors correlate with appearing in them.

You’ll come away with data-driven insights to inform your strategy and learn how to determine which keywords are no longer worth your time, which AIOs are worth targeting (and how to do it), and what this all means for the future of search and SEO.

Make sure to show up LIVE to ask Tom your most pressing questions about AI in a Q&A session you won’t want to miss.

If you’re looking to take advantage of this new trend in search, you can’t afford to miss these insights.

Unable to make it? Save your seat and we’ll send you a recording following the webinar.

Speakers

Tom Capper

Senior Search Scientist, STAT

Host

Heather Campbell

Director of Marketing at Search Engine Journal